finance-based-pricing-advisor

SKILL.md

Evaluate financial impact of pricing changes using ARPU, conversion, churn, and payback analysis.

Quantifies revenue lift, conversion risk, churn impact, and CAC payback for price increases, new tiers, add-ons, usage-based pricing, discounts, and packaging changes

Models three scenarios (conservative, base, optimistic) and identifies go/no-go decisions with supporting math

Recommends implementation, A/B testing, modified approaches, or holding pricing based on net revenue impact and risk tolerance

Assumes you have a specific pricing change in mind; not a strategy design tool for building pricing from scratch or conducting willingness-to-pay research

Purpose

Evaluate the financial impact of pricing changes (price increases, new tiers, add-ons, discounts) using ARPU/ARPA analysis, conversion impact, churn risk, NRR effects, and CAC payback implications. Use this to make data-driven go/no-go decisions on proposed pricing changes with supporting math and risk assessment.

What this is: Financial impact evaluation for pricing decisions you're already considering.

What this is NOT: Comprehensive pricing strategy design, value-based pricing frameworks, willingness-to-pay research, competitive positioning, psychological pricing, packaging architecture, or monetization model selection. For those topics, see the future pricing-strategy-suite skills.

This skill assumes you have a specific pricing change in mind and need to evaluate its financial viability.

Key Concepts

The Pricing Impact Framework

A systematic approach to evaluate pricing changes financially: