user-persona-creation

SKILL.md

User Persona Creation

Table of Contents

Overview

When to Use

Quick Start

Reference Guides

Best Practices

Overview

User personas synthesize research into realistic user profiles that guide design, development, and marketing decisions.

When to Use

Starting product design

Feature prioritization

Marketing messaging

User research synthesis

Team alignment on users

Journey mapping

Success metrics definition

Quick Start

Minimal working example:

# Gather data for persona development

class PersonaResearch:
    def conduct_interviews(self, target_sample_size=12):
        """Interview target users"""
        interview_guide = {
            'demographics': [
                'Age, gender, location',
                'Job title, industry, company size',
                'Experience level, education',
                'Salary range, purchasing power'
            ],
            'goals': [
                'What are you trying to achieve?',
                'What's most important to you?',
                'What does success look like?'
            ],
            'pain_points': [
                'What frustrates you about current solutions?',
                'What takes too long or is complicated?',
                'What prevents you from achieving goals?'
            ],
            'behaviors': [
                'How do you currently solve this problem?',
                'What tools do you use?',
// ... (see reference guides for full implementation)

Reference Guides

Detailed implementations in the references/ directory:

Guide
Contents

Research & Data Collection
Research & Data Collection

Persona Template
Persona Template

Multiple Personas
Multiple Personas

Using Personas
Using Personas

Best Practices

✅ DO

Base personas on real research, not assumptions

Include 2-3 primary personas

Make personas specific and detailed

Include direct user quotes

Update personas based on new data

Share personas across organization

Use personas for all product decisions

Include both goals and pain points

Create personas for different user types

Document research sources

❌ DON'T

Create personas without research

Create too many personas (>4 primary)

Make personas too generic

Ignore data in favor of assumptions

Create personas, then forget them

Use personas only for design

Make personas unrealistically perfect

Ignore secondary users

Keep personas locked away

Never update personas

1d:[