social-media-generator

SKILL.md

Social Media Generator

Overview

This skill enables creation of platform-optimized social media content for Twitter, Instagram, LinkedIn, and Facebook. It automatically generates posts tailored to each platform's best practices and saves them in an organized directory structure.

When to Use This Skill

Use this skill when the user requests:

Creation of social media posts for multiple platforms

Content generation for specific events, announcements, or campaigns

Platform-specific content optimization

Organized storage of social media content

Core Workflow

Step 1: Gather Information
Collect the following details from the user (ask if not provided):

Event/content name

Date and time (format: DD-MM-YYYY-HHMM)

Main message or announcement

Target audience

Key details to include

Call-to-action

Any specific hashtags or mentions

Brand voice/tone preferences

Step 2: Generate Platform-Specific Content

Create content for each platform using the templates in assets/:

Twitter (assets/twitter_template.md)

Keep under 280 characters

Concise and punchy

1-3 relevant hashtags

Clear call-to-action

Consider emojis for engagement

Instagram (assets/instagram_template.md)

Engaging caption with hook in first line

More detailed description

5-15 relevant hashtags

Visual-focused messaging

Line breaks for readability

Encourage engagement

LinkedIn (assets/linkedin_template.md)

Professional and informative tone

Value-driven content

Industry insights or takeaways

3-5 professional hashtags

Bullet points for key information

Discussion-prompting questions

Facebook (assets/facebook_template.md)

Conversational and engaging

Keep concise (under 250 chars for best engagement)

2-3 relevant hashtags

Visual-focused

Encourage comments and shares

Include event details if applicable

Step 3: Create Organized File Structure

Create the following directory structure in the project:

social-media/
├── twitter/
│   └── event-name-DD-MM-YYYY-HHMM.md
├── instagram/
│   └── event-name-DD-MM-YYYY-HHMM.md
├── linkedin/
│   └── event-name-DD-MM-YYYY-HHMM.md
└── facebook/
    └── event-name-DD-MM-YYYY-HHMM.md

Filename Format: event-name-DD-MM-YYYY-HHMM.md

Use lowercase with hyphens for spaces

Include date in format: day-month-year-time

Example: product-launch-15-03-2025-1400.md

Step 4: Write Content to Files

For each platform:

Generate platform-optimized content based on the templates

Create the platform-specific subdirectory if it doesn't exist

Write the content to the appropriately named markdown file

Include metadata at the bottom (platform, date, character count)

Step 5: Review and Confirm

After generating all posts:

Provide a summary of created files

Highlight key points for each platform

Note any character count warnings

Offer to make revisions if needed

Content Optimization Guidelines

Character Limits

Twitter: 280 characters

Instagram: 2,200 characters (but concise is better)

LinkedIn: 3,000 characters

Facebook: Unlimited (but under 250 for best engagement)

Hashtag Strategy

Twitter: 1-3 focused hashtags

Instagram: 5-15 relevant hashtags

LinkedIn: 3-5 professional hashtags

Facebook: 2-3 hashtags

Tone Adaptation

Twitter: Casual, conversational, timely

Instagram: Visual-first, engaging, lifestyle-focused

LinkedIn: Professional, insightful, value-driven

Facebook: Friendly, community-focused, conversational

Call-to-Action Best Practices

Make it clear and specific

Use action verbs

Create urgency when appropriate

Match platform conventions

Example Usage

User Request:
"Create social media posts for our product launch event on March 15, 2025 at 2 PM. The product is an AI-powered productivity tool called TaskFlow."

Execution:

Gather additional details (key features, target audience, website link)

Generate four platform-specific posts

Create directory structure: social-media/twitter/, social-media/instagram/, etc.

Write files: taskflow-launch-15-03-2025-1400.md in each platform folder

Provide summary with file locations and key points

Assets

This skill includes template files in the assets/ directory:

twitter_template.md - Twitter post structure and best practices

instagram_template.md - Instagram caption format and guidelines

linkedin_template.md - LinkedIn post structure and professional tone guide

facebook_template.md - Facebook post format and engagement tips

These templates serve as reference for platform-specific requirements and best practices when generating content.