writing-linkedin-posts

SKILL.md

Authentic LinkedIn posts that establish thought leadership through genuine insight, not engagement optimization.

Emphasizes authenticity over virality: real experiences, specific insights, and honest reflection resonate more than manufactured vulnerability or perfectly structured stories

Provides five post formats (story, list, contrarian, observation, and media-based) with templates and guardrails for each, plus guidance on hooks, body structure, and closings

Covers voice development, including how to define your POV, establish consistency markers, and calibrate tone between polished and human

Includes strategic vulnerability framework, engagement tactics for the first hour, and explicit anti-patterns to avoid (engagement pods, humblebrags, recycled formats)

Offers a pre-posting checklist covering hook strength, focus, authenticity, scannability, and the "cringe test" to ensure long-term confidence in published content

LinkedIn Post Writer

Create engaging, authentic LinkedIn posts that drive meaningful engagement and establish thought leadership.

Core Principles

Authenticity Over Performance

LinkedIn has matured. Readers can spot manufactured vulnerability and engagement bait instantly. The posts that resonate now are genuinely useful or genuinely human—not optimized for virality.

What works:

Real experiences with honest reflection

Specific insights from your actual work

Admitting what you don't know

Sharing without needing validation