Turn ONE topic into a finished Vox-style paper-collage explainer / ad video, end to end on the Atlas Cloud API + local ffmpeg — script, collage keyframes, mo...
---
name: vox-director
description: >
Turn ONE topic into a finished Vox-style paper-collage explainer / ad video, end to end
on the Atlas Cloud API + local ffmpeg — script, collage keyframes, motion, voice-over,
music, captions, all automated. Use this whenever the user wants a "Vox style" video,
a paper/torn-paper collage animation, a "motion collage", a narrated explainer or short
ad built from AI-generated collage posters, a scrapbook-style tribute, or wants to turn
a topic / product / person into a punchy narrated collage video — even if they don't say
the word "Vox". Also use when reproducing Stav Zilber / rom1trs / Higgsfield-style collage
ad workflows, or when the user asks for a motion collage or a scrapbook-style tribute.
Triggers: "vox video", "collage video", "motion collage", "paper collage
explainer", "make a collage ad", "turn this topic into a collage video".
---
# Vox Director
Turn a one-line topic into a finished **Vox-style paper-collage video**: a bold, punchy,
narrated explainer/ad where each beat is a torn-paper collage poster that comes alive, with
voice-over, music and captions. Runs on **one Atlas Cloud API key** + local **ffmpeg**.
The look is the modern editorial paper-collage popularized by Vox explainers and creators
like Stav Zilber / rom1trs: hand-cut paper cut-outs, torn edges, tape, halftone dots,
newspaper clippings, bold flat color per beat, big cut-out headlines.
## The core idea (read this first)
The Vox collage look and the collage motion are **two different steps**:
1. **The look is born in the IMAGE step.** Each beat is a finished collage *poster* made by a
text-to-image model. All the collage DNA (torn paper, cut-outs, halftone, bold color,
headline text) lives in that image. If the image isn't a rich collage, nothing downstream
will save it.
2. **The motion is added after.** By default an AI video model animates the whole poster (the
"living poster" path — simple, automated). For dramatic *piece-by-piece* assembly you cut
the poster into parts and drive them with the local keyframe engine (advanced path).
Everything hinges on the prompts. **Before writing any image or video prompt, read
`references/prompt-guide.md`** — it has the exact prompt structures that make the difference
between "a real Vox collage" and "a moving PowerPoint".
## Prerequisites (check, don't skip)
- `echo "${ATLASCLOUD_API_KEY:+set}"` — if empty, tell the user to set it (get one at
https://www.atlascloud.ai/console/api-keys) and stop.
- `command -v ffmpeg ffprobe` — required for assembly (`brew install ffmpeg` on macOS).
- `python3 -c "import PIL"` — Pillow, for captions/watermark overlays.
## Standard workflow (topic → film)
This is the default, most-automated path. Every stage is one script, all driven by a single
`beats.json` per project under `out/<project>/`.
1. **Topic → beat map.** First **read `references/beat-layer.md`** (the story layer) and pick a
narrative `arc` that fits the topic (`timeline` for history, `pas`/`bab` for ads,
`how_it_works` for explainers, `man_in_hole` for transformations, …). Then write
`out/<project>/beats.json` following that arc: **beat-1 headline must be a ≤3s hook**; beat
count per duration (30s→6–8, 60s→10–12); split each beat into **2 shots** (wide+detail) with
**per-shot `camera_move` VARIED across adjacent beats** (never repeat; `static` on the payoff)
and **rich `element_motion`** (see step 4). Each beat: `narration`, `title_cn`/`title_en`,
`scene`, `bg`, `feel`, `hook`. This draft is the **one mandatory approval gate** — show the
user the beat map before generating. Examples in `examples/`.
2. **Pick the visual style (hybrid — do this BEFORE keyframes).** Do not reuse one house style
for every topic. Read `references/prompt-guide.md` (§5 theme presets); pick 3–4 **theme presets**
(`styles.THEME_PRESETS`: `american-retro`, `swiss-modern`, `punk-zine`,
`soviet-constructivist`, `wpa-propaganda`, `70s-groovy`, `chinese-ink`, `atomic-age`) that fit
the topic's era/culture/tone — **or compose a custom theme** by mixing the prompt-guide dimensions
(medium/era/palette/type/finish) when none fit. Match the topic, **not** the language (an
English film on Chinese history should look Chinese). A theme bundles the whole LOOK layer
(idiom+palette+type+finish+mood+motion). Run a bake-off and let the user pick by eye — AI
proposes, the library is the quality floor, the human decides. Set the pick as `"theme"`:
`python3 scripts/style_bakeoff.py out/<project> american-retro,swiss-modern,punk-zine,atomic-age`
Set the chosen name as `"collage_style"` in beats.json (keyframes.py reads it).
3. **Keyframes (the collage look).** `python3 scripts/keyframes.py out/<project>`
Generates one collage poster per beat/shot with **google/nano-banana-2/text-to-image**,
headline text baked in. Compose prompts with the 5-part structure in
`references/prompt-guide.md`. Verify each poster looks like a *real layered collage*
before animating — re-roll cheap ($0.08) here rather than paying to animate a weak image.
4. **Motion.** `python3 scripts/clips.py out/<project>`
Animates each poster with **google/gemini-omni-flash/image-to-video**. Two independent axes
(see `references/beat-layer.md` §3, tested on our stack):
• **`camera_move`** — ONE move per shot. Safe/default: `{static, push_in, pull_out, pan, tilt,
parallax}`. **Bold/experimental** `{orbit, dolly_zoom, roll, whip}` are **available, not
banned** — they can warp the flat art, so pair with `constraints: loose` and **re-roll**.
Any custom phrase also passes through.
• **`element_motion`** — where the energy lives; **AI writes it per beat to fit that scene** (not a
template). Make it RICH (several elements moving) — be bold. A **hero element flying across
the frame** (paper bird/plane/coins) is a great **occasional** punch on a key beat, **not
every shot** (a flyer in every frame reads as a formula).
`motion_style` = amplitude `calm | punchy | max` (the theme sets a default). **`constraints`**
= `strict` (default: defect guards on — flat-2D, one-way, no-morph; best for clean text-heavy
explainers) or `loose` (let the model explore 3D/bold moves; re-roll the misses). **Headline
text is hard-protected only on shots that have a title** (detail shots without a headline are
free to go wild). For **real people / brand logos**, Omni & Seedance refuse — set
`"video_model": "kwaivgi/kling-video-o3-pro/image-to-video"`.
5. **Voice + music.** `python3 scripts/audio.py out/<project>`
One consistent narrator via **xai/tts-v1** (multilingual, `voice_id`) + instrumental BGM
via **minimax/music-2.6**. (Do NOT use seed-audio for plain narration unless you pin a
speaker — see gotchas.)
6. **Assemble.** `python3 scripts/assemble.py out/<project>`
ffmpeg: normalize + concat all shots, lay the single narration ducked under the music,
burn captions timed per beat, add the watermark. Output `out/<project>/final.mp4`.
7. **Verify.** You can't read an mp4 directly — extract frames to jpg and look:
`ffmpeg -ss <t> -i final.mp4 -vf "scale=640:-1,format=yuvj420p" -frames:v 1 f.jpg`
### Cadence — how long shots should be
A common mistake is one long shot per beat. On a 9:16 / social piece especially, a static
10s shot reads as dead air. Aim for a **cut every ~4–6 seconds**:
- **Shots run 3–6s; never let a single shot exceed ~7s** — beyond that the AI motion has
nowhere to go and it feels static.
- **A beat's narration is ~8–10s, so give each beat 2 shots** (a *wide* establishing shot with
the headline + a *detail* cut-in without it). The narration plays continuously across both;
the visual cuts mid-sentence. This is the single biggest rhythm win.
- So a ~60s film is typically **~6 beats × 2 shots × ~5s = 12 shots**, not 6 × 10s.
- Reuse the wide keyframe as shot `a`; generate a tighter detail scene for shot `b`.
`keyframes.py` skips any shot that already has a `keyframe_url`, so adding `b` shots and
re-running only generates the new ones.
Add a `shots` array to each beat (see schema). Give each shot its own short `scene` and
`motion`; set `"title": true` only on the wide shot so the headline shows once per beat.
## beats.json schema
```json
{
"project": "my-film", "topic": "...", "language": "en",
"aspect": "9:16", // 16:9 | 9:16 | 1:1 | 3:4
"style": "collage",
"provider": "atlas_cloud", // media backend — default; pluggable (scripts/provider.py)
"theme": "american-retro", // THEME_PRESET (styles.THEME_PRESETS) — the LOOK layer
"arc": "timeline", // narrative arc (beat-layer.md) — the STORY skeleton
"video_model": "google/gemini-omni-flash/image-to-video", // Kling for real people
"motion_style": "punchy", // amplitude: calm | punchy | max (theme sets a default)
"constraints": "strict", // strict = defect guards on | loose = let AI explore + re-roll
"voice": {"voice_id": "leo", "language": "en", "speed": 1.0},
"music": "epic cinematic orchestral, instrumental, no vocals",
"mix": {"music": 0.6, "voice": 1.25}, // audio balance — optional; these are the defaults (BGM ducks under the VO)
"watermark": "Made with Atlas Cloud",
"beats": [
{
"id": 1, "title_cn": "", "title_en": "BEFORE MONEY",
"bg": "earthy clay tan", "feel": "ancient, humble", "hook": "surprising_stat",
"narration": "For most of history, there was no money...",
"shots": [
// shot_size: EST_WIDE|WIDE|MEDIUM|CLOSE|DETAIL ; camera_move: static|push_in|
// pull_out|pan|tilt|parallax (flat-safe only) — VARY per adjacent beat, static for payoff
{"id": "a", "dur": 5, "title": true, "shot_size": "WIDE", "camera_move": "push_in",
"scene": "...wide establishing collage...",
"element_motion": "traders gesture, goat bobs, a paper bird flaps across the frame, coins scatter"},
{"id": "b", "dur": 5, "title": false, "shot_size": "CLOSE", "camera_move": "parallax",
"scene": "...close cut-in detail...",
"element_motion": "the exchanged goods slide together, halftone pulses"}
]
}
]
}
```
`theme`+`arc` set the two big layers; `element_motion` per shot is the energy (make it rich — see
below). `motion`/`collage_style`/`era` are still read for back-compat.
## Model selection (always verify IDs live)
Model IDs change — fetch the live list first: `GET https://api.atlascloud.ai/api/v1/models`
(no auth; keep only `display_console: true`). Defaults that work today:
| Job | Model | Note |
|---|---|---|
| Keyframe / collage poster | `google/nano-banana-2/text-to-image` | renders CN+EN text well |
| Cut out an element | `youchuan/v8.1/remove-background` | advanced path only |
| Animate (non-real content) | `google/gemini-omni-flash/image-to-video` | keeps text stable, layered motion |
| Animate (**real people / brands**) | `kwaivgi/kling-video-o3-pro/image-to-video` | Omni & Seedance BLOCK celebrities |
| Narration | `xai/tts-v1` | clean, multilingual, `voice_id` |
| Music | `minimax/music-2.6` | `is_instrumental: true` |
See `references/models-and-gotchas.md` for the full model-choice reasoning and every
API / ffmpeg gotcha (auth header, curl downloads, no-libass captions, content blocks, etc.).
Read it before debugging any failure — most failures are already documented there.
**Backends are pluggable.** Every API call goes through a **provider** (`scripts/provider.py`);
Atlas Cloud is the default and only backend today. Set `"provider"` in beats.json to route to a
different backend once one is added — the stage scripts don't change. `scripts/provider.py`'s
`run_jobs()` also does the submit/poll with **auto-resubmit on a stalled or failed job**.
## Advanced: element-level motion collage
The standard path animates the *whole* poster (great, automated, "living poster"). For the
dramatic **pieces-fly-in-and-assemble** motion collage (à la cr7v2), or to animate **real
people with full control and zero content filters**, cut each poster into independent
elements and drive them with the local keyframe engine (no video model needed).
Read `references/local-engine.md`. In short: `extract_elements.py` (crop + background-removal
+ residue/erase cleanup) → `motion.py` (Layer + keyframes, `fly_in`/`slap`/`drop`/`pop_settle`
easings, procedural confetti/starburst, camera zoom+shake+whip, frame render). Pieces fly
back to their **original positions** on a blurred-placeholder backdrop, so the assembled
frame reconstructs the original poster.
## Editions
- **Auto edition** (this skill): topic in, film out, all on Atlas.
- **Manual prompt-pack**: if the user isn't on Atlas, just produce the beat map + the per-beat
image prompts + the per-clip motion prompts + the narration script for them to paste into
any generator. The creative engine (the prompts) is identical.
don't have the plugin yet? install it then click "run inline in claude" again.