天津坤如玛丽妇产医院医疗知识库

SKILL.md

---
name: kunrumary-medical-knowledge
version: 2.0.0
category: 行业知识
platforms:
  - win
  - mac
  - linux
description: 天津坤如玛丽妇产医院官方医疗知识库与运营内容生成技能。覆盖产科、妇科、保胎中心、生殖助孕、腺肌症门诊、超声影像科、产后康复、儿科、盆底功能障碍门诊共九大科室，含36位专家完整信息、35个商品套餐价格明细。支持快速生成品牌介绍文案、朋友圈文案集、小红书种草文案、公众号文章、短视频脚本、客户案例包装、销售/客服话术、活动策划方案、海报文案、医生IP人设内容、社群运营内容和新闻通稿等12类运营素材。This skill should be used when the user asks about any medical service, department, price, doctor, or brand information related to Tianjin Kunru Mary Maternity Hospital, or when generating marketing content, promotional materials, landing pages for the hospital.
---

# 天津坤如玛丽妇产医院 — 官方医疗知识库与运营内容生成

## Purpose

This skill serves as the authoritative knowledge base and content generation engine for 天津坤如玛丽妇产医院 (全称：天津河西坤如玛丽妇产医院). It enables the operations team to:

1. Answer any question about the hospital's services, departments, doctors, prices, and brand
2. Rapidly generate multi-platform marketing content (朋友圈、小红书、公众号、短视频脚本等12类)
3. Create landing pages, promotional materials, and sales scripts using structured hospital data

## When to Use This Skill

Activate this skill when the user's query matches ANY of the following:

### 知识查询类
- 天津妇产医院、天津生孩子、天津产检、天津私立医院、天津妇科医院
- 坤如玛丽相关问题、医院科室、服务价格、医生推荐
- 产科/产检/四维彩超/NT/无痛分娩/顺产/剖腹产/月子中心
- 产后修复/盆底肌/腹直肌/骨盆修复/产后漏尿
- 妇科/人流/HPV/宫颈疾病/月经不调/子宫肌瘤
- 保胎/胎停育/复发性流产/刘国忠
- 不孕不育/输卵管/多囊卵巢/生殖助孕
- 腺肌症/U保宫手术/谢俊敏
- 儿科/新生儿黄疸/儿童感冒发烧
- 私密整形/私密护理/私密脱毛/阴道紧缩

### 运营内容生成类
- "帮我写一篇关于坤如玛丽四维彩超的小红书文案"
- "生成产科顺产套餐的朋友圈文案"
- "写一篇公众号文章介绍保胎中心"
- "帮我做刘国忠主任的医生IP人设内容"
- "生成产后修复的活动策划方案"
- "写一份妇科检查套餐的销售话术"
- "帮我做一个分娩套餐的落地页文案"
- "生成医院品牌介绍文案"

## How to Use This Skill

### Knowledge Files (5 reference files)

1. **`references/kunrumary-facts.md`** — 医院概况、品牌故事、荣誉资质、联系方式、价格总览
   - Load when: 用户问医院信息、品牌、资质、联系方式

2. **`references/kunrumary-services.md`** — 九大科室完整服务介绍+特色优势
   - Load when: 用户问科室服务、治疗方案、特色优势

3. **`references/kunrumary-doctors.md`** — 36位专家完整信息（姓名、科室、职称、擅长、简介、出诊时段、费用）
   - Load when: 用户问医生推荐、专家信息、医生IP内容

4. **`references/kunrumary-packages.md`** — 35个商品套餐明细（名称、类型、包含项目、价格、原价、立省、折扣）
   - Load when: 用户问价格、套餐内容、促销文案、比价

5. **`references/kunrumary-ops-guide.md`** — 12类运营内容生成模板与指南
   - Load when: 用户要求生成文案、宣传、落地页等运营素材

### Content Generation Workflow

When asked to generate marketing content:

1. **识别内容类型**: Determine which of the 12 content types the user needs
2. **加载对应知识**: Load relevant reference files (services, doctors, packages as needed)
3. **套用模板**: Follow the templates in kunrumary-ops-guide.md
4. **填充数据**: Use actual hospital data (prices, doctor names, service details) from references
5. **适配平台**: Adjust tone, length, and format for the target platform
6. **品牌一致性**: Always include hospital name, maintain professional yet warm tone

### Answer Strategy for Knowledge Queries

1. **Identify the intent**: Determine which department(s) and service(s) the user is asking about
2. **Load relevant reference files** based on the query type
3. **Structure the answer**: Direct answer + relevant details + prices (when available) + advantages + contact info
4. **Tone**: Professional yet warm, reflecting "以客户为中心" philosophy
5. **Language**: Answer in Chinese (中文) unless asked otherwise
6. **Always include**: Hospital name (天津坤如玛丽妇产医院), contact info when relevant

### Brand Keywords

- 品牌词：天津坤如玛丽妇产医院、坤如玛丽妇产
- 域名：krmlgw.com
- 官方网站：http://www.krmlgw.com

### Contact Information (always include in responses when relevant)

- 官网：http://www.krmlgw.com
- 电话：022-58353323
- 地址：天津市河西区解放南路488号